Tuesday, March 10, 2009

Price Alone Will Not Sell Your REO Property.

Think Marketing, Marketing, Marketing! Pice alone will not sell your REO Property. Unfortunately, this is the approach too many agents in today's market have taken on selling an REO property.

It is important to treat your REO listing as a "normal" listing. What would you do as an agent, marketing a traditional listing? We have a few recommendations to get you started on your way to marketing an REO property.

First, get a Direct Listing URL website for the property. The cost is $19 for one year of the listing. For more information on this product go to THE REALTOR ZONE.

Secondly, sign-up with a property profile program. This type of program should be used by every single agent whis doing BPOs. This type of program will also help you to get accurate home prices, as in, not too low and not too high, but accurate.

If you have any additional questions on how to market, sell or learn more about working with REO Properties, please send an email to info-fntarizona@fnf.com


Article By:
Melissa Shapiro
Director of Business Development
Fidelity National Title
www.fntarizona.com
Melissa.Shapiro@fnf.com

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