Day 0- Set expectations of what what you will be sending and communicating. Call it "Fidelity Finds" for example.
Day 3- Consumption. “Did you check out my point 3?” Make sure they are reading email.
Day 7- New Content- Maybe a video, subtle tone, "Folks found this cool…If you’re interested in…"
Day 10- Consumption- Cause and Effect. Did you see what happened in the industry..when blank happened?
Day 13- Building social proof. Testimonials, wisdom of crowds. Hey I got an email from Joe, Bob and Sue who jumped on this idea. I would love to help you out too. Email me with your burning question.
Day 17- Push social feedback
Day 21- These questions are objection crushers. All the reports say you should not buy or sell now, so should I? Phrase it in question format.
Weekly posts after that.
Michelle Manning
480-518-7005
michelle.manning@fnf.com
www.michellemanningfnt.com
Wednesday, September 22, 2010
Monday, September 13, 2010
Tips for Homeowners Facing Foreclosure
1. How do I find out if I qualify for a loan modification? go to www.makinghomeaffordable.gove. Follow the instructions to pre-qualify for a loan modification, which will take you to your lender's website where you can complete the necessary forms.
2. What are my options if Loan Modification does not work? Contact your lender from your mortgage statement and ask them to explain your options.
3. Research, Research, Research. Any major life decision needs to be taken seriously. Do your homework, talk to referrals and talk to several experts.
4.Avoid programs that are questionable. If something sounds too good to be true, it probably is.
5. Contact a skilled tax preparer to look into the tax consequences of a short sale versus foreclosure. Everyone's scenario is different, so make sure to talk to a tax specialist that knows the laws and is best equipped to assess your situation.
6. If you are seriously considering bankruptcy la, the requirements have tightened in recent years and consulting an attorney that knows bankruptcy law is important for you to consult.
7.Once you have followed these steps, you may find that selling your home in a short sale, where your lender approves a sale of your home for less than the debt, is your best alternative for you and your family.
8. Finding the right agent, with the necessary short sale skill sets, training and most importantly the right moral compass is the key to the success of the short sale.
9. Think of this as a marathon. You need good training to get to the finish line. Take care of yourself, eat well, sleep, pace yourself so you don't lose energy.
10. Don't let time run out! Reach out for help before it is too late! The earlier you get into the process before you miss payments that you seek help, the easier the decision making process will be for you.
A special thanks to Gayle Henderson! For her 10 Short Sale Tips and for her partnership.
Gayle Henderson, CDPE
RE/MAX Excalibur Realty
8510 E. Shea Blvd, Suite 100
Scottsdale, AZ 85260
Business: 602.850.4335
Fax: 480.355.3505
Toll Free: 1.888.233.0682
Office: 480-355-3500
E-Mail: gayle@azmovingplan.com
www.azmovingplan.com
2. What are my options if Loan Modification does not work? Contact your lender from your mortgage statement and ask them to explain your options.
3. Research, Research, Research. Any major life decision needs to be taken seriously. Do your homework, talk to referrals and talk to several experts.
4.Avoid programs that are questionable. If something sounds too good to be true, it probably is.
5. Contact a skilled tax preparer to look into the tax consequences of a short sale versus foreclosure. Everyone's scenario is different, so make sure to talk to a tax specialist that knows the laws and is best equipped to assess your situation.
6. If you are seriously considering bankruptcy la, the requirements have tightened in recent years and consulting an attorney that knows bankruptcy law is important for you to consult.
7.Once you have followed these steps, you may find that selling your home in a short sale, where your lender approves a sale of your home for less than the debt, is your best alternative for you and your family.
8. Finding the right agent, with the necessary short sale skill sets, training and most importantly the right moral compass is the key to the success of the short sale.
9. Think of this as a marathon. You need good training to get to the finish line. Take care of yourself, eat well, sleep, pace yourself so you don't lose energy.
10. Don't let time run out! Reach out for help before it is too late! The earlier you get into the process before you miss payments that you seek help, the easier the decision making process will be for you.
A special thanks to Gayle Henderson! For her 10 Short Sale Tips and for her partnership.
Gayle Henderson, CDPE
RE/MAX Excalibur Realty
8510 E. Shea Blvd, Suite 100
Scottsdale, AZ 85260
Business: 602.850.4335
Fax: 480.355.3505
Toll Free: 1.888.233.0682
Office: 480-355-3500
E-Mail: gayle@azmovingplan.com
www.azmovingplan.com
Monday, June 21, 2010
Wednesday, May 26, 2010
Short Sale Marketing Tips!
Don't Miss Fidelity's Big Mouth Blog from the CDPE National Convention!
http://www.fidelitybigmouth.blogspot.com/
http://www.fidelitybigmouth.blogspot.com/
Friday, May 7, 2010
Short Sale Success Forum - “Best Practices & Marketing” with Guest Speaker Brett Tanner, Keller Williams Lifestyle Realty, was in fact a huge success!
It was standing room only as realtors from all corners of the valley came to the Home Design + Idea Center in North Scottsdale. The strong turn-out of 150 realtors indicates the need for education, information and interest in short sales and its longevity in real estate. As well, there isn’t another single realtor in the state doing business on the level of Brett Tanner and The Brett Tanner Team. They’ve taken over 300 short sale listings, as of this writing he has over 160 open listings and has closed over 150.
Brett Tanner discussed in detail how to structure your short sale business by breaking down infrastructure, marketing, goals and selling tactics into scalable “chunks”.
“If you want 10 or fewer listings next month, here’s what to do …”, “10-20 listings, here’s what to do …” His detail on what to spend, what to say, mailing and marketing was organized and structured and PLANNED.
Additionally, his insight on infrastructure and the specialization of each person on his team, “laser focused roles … a buyer’s agent on my team will never take a listing…”
Brett recommended that the best way to blow up your short sale business is by door knocking. It’s the most economic and results driven marketing tactic if you’re starting or a singular agent. Brett broke it down; his results averaged a minimum goal of targeting 40 doors to get a new listing. (Taking into consideration how many people you’ll actually get to speak with etc.)
Brett’s philosophy today hasn’t changed from when he first started with just him and one other agent. Every month he picks a number, A GOAL. He now manages a team of 20 and needs 4-5 buyers agents because they literally cannot keep up with the leads. A Goal. A real number. Write it down – which he made everyone do. Brett recalled setting a goal of 10 new listing not long ago and it seemed unfathomable – his team took down 41 listings in March. They’re doing something right.
Throughout his presentation he continually emphasized the importance of partnerships and his closing remarks summarized how his success is contributable to his partners (Academy Mortgage, Fidelity National Title and Vineyard Property Preservation). “A loan, rehab and title/escrow are part of almost 100% of transactions, work with people who do more than just that, work with partners that help you grow your business.”
Written by Bernadette Espinosa, Fidelity National Title, www.BernadetteEspinosaFNT.com or bernadette.espinosa@fnf.com
Brett Tanner discussed in detail how to structure your short sale business by breaking down infrastructure, marketing, goals and selling tactics into scalable “chunks”.
“If you want 10 or fewer listings next month, here’s what to do …”, “10-20 listings, here’s what to do …” His detail on what to spend, what to say, mailing and marketing was organized and structured and PLANNED.
Additionally, his insight on infrastructure and the specialization of each person on his team, “laser focused roles … a buyer’s agent on my team will never take a listing…”
Brett recommended that the best way to blow up your short sale business is by door knocking. It’s the most economic and results driven marketing tactic if you’re starting or a singular agent. Brett broke it down; his results averaged a minimum goal of targeting 40 doors to get a new listing. (Taking into consideration how many people you’ll actually get to speak with etc.)
Brett’s philosophy today hasn’t changed from when he first started with just him and one other agent. Every month he picks a number, A GOAL. He now manages a team of 20 and needs 4-5 buyers agents because they literally cannot keep up with the leads. A Goal. A real number. Write it down – which he made everyone do. Brett recalled setting a goal of 10 new listing not long ago and it seemed unfathomable – his team took down 41 listings in March. They’re doing something right.
Throughout his presentation he continually emphasized the importance of partnerships and his closing remarks summarized how his success is contributable to his partners (Academy Mortgage, Fidelity National Title and Vineyard Property Preservation). “A loan, rehab and title/escrow are part of almost 100% of transactions, work with people who do more than just that, work with partners that help you grow your business.”
Written by Bernadette Espinosa, Fidelity National Title, www.BernadetteEspinosaFNT.com or bernadette.espinosa@fnf.com
Thursday, April 8, 2010
Don't Miss Fidelity's Big Mouth Blog!
Banks and Lenders react to the market and embrace the “Short Sales" Learn more, click here!
Thursday, March 11, 2010
The Government To Pay The Consumer For Short Sale!
It is now more clear than ever, that we are going to see Short Sales and quite possibly Short refinances become the preferred liquidation of property means by lenders, as now we have the government becoming a stakeholder in the Short Sale process. This has really been on the cards for months, as there is no way we are going to see this mountain of foreclosures come onto the market as has been predicted since last May, in an election year and more than ever, this article tells the story, enjoy!!!!
http://www.cnbc.com/id/35762827
http://www.cnbc.com/id/35762827
Subscribe to:
Posts (Atom)
Posts
